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The Beauty Benefits of Collagen

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The Beauty Benefits of Collagen

 

For centuries, Chinese women have viewed collagen as a fountain of youth and today’s celebrity endorsements from the likes of Kourtney Kardashian, Jennifer Aniston, Halle Berry and Kate Hudson have only encouraged this natural beauty supplement’s popularity. So, what is collagen and does it really work to turn back that ticking beauty clock?

 

Put simply, collagen is the glue that holds the body together. It makes up about 75% of the dry weight of your skin, providing volume that keeps skin looking plump and free of lines. It works with another naturally occurring protein called elastin that – you guessed it – keeps our skin elastic and able to bounce back into shape in that youthful ‘defy-gravity’ sense. Sadly, we begin to lose about 1% of collagen per year in our mid-20s, by age 40 we have lost around 20% of our collagen, and by the time we hit menopause, we need to prepare for a loss of around 30% in the first 5 years of hormonal change. If that’s not bad enough, sun exposure, cigarette smoke and environmental pollution can also accelerate collagen breakdown. But never fear, it’s not all bad – studies show that supplementing with hydrolysed collagen provides a boost to the body’s natural resources and can aid in line reduction, skin hydration and that youthful glow (sans illuminator!), allowing you to say bye-bye to Botox and hello to the best kept natural beauty secret.

 

Collagen peptides (also referred to as hydrolysed collagen) are made of the same amino acids as the collagen in our bodies but are more easily absorbed (ie. more digestible), therefore making them the first stop on the anti-aging bus. In addition to skin health, when taken in powder or chewable form, oral hydrolysed collagen supplements have been shown to help correct and support weak and brittle nails and support hair thickening. If that’s not enough, as collagen is a natural protein source, supplementing on a daily basis can also help curb sugar and carbohydrate cravings, making it the perfect addition to your daily beauty regime. Clear the cupboard of expensive serums and creams that over-promise and under-deliver and embrace the power of science with hydrolysed collagen!

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